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r_beau
New Member
| Joined: | 12 Apr 2008 |
| Location: | Oregon USA |
| Posts: | 117 |
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Posted: 8 Nov 2008 12:58 am |
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When things are labeled big and large as "whole wheat" or "whole grain" when they are not?
Take bread for example. I spend so much time in the bread aisle at the grocery store looking for TRUE whole wheat bread. They label them as whole wheat but when I look at the ingredient, I see "enriched wheat flour".
I'm sorry, but if you have to enrich the flour, that's because you bleached/removed the nutrients out of it. That's NOT whole wheat!
Granted, once I find one that is truly whole wheat and doesn't have high fructose corn syrup in it, I stick with that one, but I spend so much time in unfamiliar grocery stores.
Does it drive everyone else crazy too or just me?
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Hellrazor
New Member
| Joined: | 6 Jul 2008 |
| Location: | |
| Posts: | 872 |
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Posted: 8 Nov 2008 10:47 am |
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Being that I was in the bread industry for a long time nah it doesn't drive me nuts. It is on the consumer to read the labels. I mean you you can't trust big business so take upon yourself to check. As I see you do but the truth is most Americans don't and big business knows that
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r_beau
New Member
| Joined: | 12 Apr 2008 |
| Location: | Oregon USA |
| Posts: | 117 |
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Posted: 8 Nov 2008 12:15 pm |
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I just don't understand how legally they can claim the product is whole wheat when the ingredients clearly show otherwise? Isn't that false advertising? Althouh I'm sure there is some type of loophole they have found.
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CrimsonAnimus
Distinguished Member
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Posted: 8 Nov 2008 04:25 pm |
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By law (in the US at least), they are not allowed to put whole wheat on the label unless it contains at least some whole wheat. Often, it is mixed - some enriched flour, some whole wheat.
The best thing to do is to familiarize yourself with the terminology of what actually constitutes whole wheat, including terms like durum and stone ground, which indicate whole wheat. Alternately, you can buy products that are 100% whole wheat, but it's still important to read the ingredients to know what you are putting in your body.
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r_beau
New Member
| Joined: | 12 Apr 2008 |
| Location: | Oregon USA |
| Posts: | 117 |
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Posted: 8 Nov 2008 05:34 pm |
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CrimsonAnimus wrote: The best thing to do is to familiarize yourself with the terminology of what actually constitutes whole wheat, including terms like durum and stone ground, which indicate whole wheat. Alternately, you can buy products that are 100% whole wheat, but it's still important to read the ingredients to know what you are putting in your body.
I don't know if you meant "me" or everyone in general, but I do know what constitutes as whole wheat. What I am getting at is that it drives me crazy that most products claim to be whole wheat, even if "whole wheat flour" is the last thing on the ingredient list, so it's not "true" whole wheat.
Again, I don't know if you meant me or are just putting it out there for everyone, but I personally was raised on a farm: I know what durum is! We've grown it. I usually do try to find stone ground whole wheat because that is what the trainer I worked with this summer reccommended, but I've been in many grocery stores looking for bread that is stone ground whole wheat and they don't have anything. I am SUCH an ingredient reader! Dead serious, it's at least an hour trip to the grocery store all the time because I stand there in the aisles and read labels!
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CrimsonAnimus
Distinguished Member
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Posted: 8 Nov 2008 05:59 pm |
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I was referring to everybody. As I'm sure you know, it's important to take charge of our own health, and that means knowing what's in the food we put in our mouths!
I read the labels, too. When I go to the grocery store with sis, she's sometimes like, "Well, we'll be there for hours - Nick is going shopping, and he reads everything." 
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r_beau
New Member
| Joined: | 12 Apr 2008 |
| Location: | Oregon USA |
| Posts: | 117 |
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Posted: 8 Nov 2008 06:03 pm |
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CrimsonAnimus wrote: I was referring to everybody.
Okay, I wasn't sure.
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